Prototyping

With a bombardment of advertising from only three television channels consumer's purchasing decisions were historically made prior to entering stores. No longer! Packaging is now a primary driver for consumer product purchasing decisions (sales!) within stores. The importance of a product's shelf-appeal is now key to getting the sale. Just as importantly, packaging drives whether a store will distribute products!

We recommend not leaving such a vital determiner of success to chance. Our Digital printing makes prototyping (testing) affordable and an activity not to pass on. We offer economical tests of multiple graphics options so you, your designer, your distributor, and your marketing staff can review and select the design that will boost your sales.

Incorporate multiple images, materials, and varnishes into your testing. Though you may know what your label looks like on white paper with matte varnish, you have not likely seen your graphics on silver foil with gloss varnish. Such a transition can have a dramatic impact on your packaging attractiveness and sales! Please contact us to help you configure affordable testing options.

 

 

 

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